With increasing market uncertainty, digital provides companies with opportunities to differentiate and drive performance.
In a time of decreasing customer loyalty and increasing market uncertainty, digital technology provides companies with opportunities to differentiate themselves in the market and drive exceptional performance.
The results of the latest EY Global Capital Confidence Barometer indicate that of the 2,900 senior executives we surveyed between August and September 2019, almost all (99%) say they have invested in digital transformation.
It is becoming clearer that companies’ approaches to digital strategy are maturing. It is no longer a question of whether companies are investing in digital, but more how, where and how much. However, there is still a difference of maturity between the most successful companies and others.
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